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Health Promotion International Advance Access published online on June 10, 2009

Health Promotion International, doi:10.1093/heapro/dap018
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© The Author (2009). Published by Oxford University Press. All rights reserved. For Permissions, please email: journals.permissions@oxfordjournals.org

Perspective

A conceptual framework for understanding and improving adolescents’ exposure to Internet-delivered interventions

Rik Crutzen1,*, Jascha de Nooijer1, Wendy Brouwer2, Anke Oenema2, Johannes Brug3 and Nanne K. de Vries1

1Department of Health Promotion, School for Public Health and Primary Care (Caphri), Maastricht University, Maastricht, The Netherlands 2Department of Public Health, Erasmus University Medical Centre, Rotterdam, The Netherlands 3EMGO Institute, VU University Medical Centre, Amsterdam, The Netherlands

* Corresponding author. E-mail: rik.crutzen{at}gvo.unimaas.nl


   Abstract

Although exposure is crucial to improve the public health impact of Internet-delivered interventions, it appears that in practice exposure to such interventions is low. Therefore, a conceptual framework, which incorporates elements of user experience of websites, is applied to Internet-delivered health behaviour change interventions aimed at adolescents and results from previous explorative research are incorporated. This framework, described from the point of view of an intervention's development team, can be used in practice to optimize user experience and therewith improving exposure rates to Internet-delivered interventions and increasing the number of revisiting users.

Key words: Internet-delivered interventions; exposure; user experience; health promotion


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